Annemieke Lof


Annemieke’s focus is on defining our clients’ needs and objectives, translating these into concrete objectives and deliverables and finding the right approach in consulting and training.

Her commitment is to help our clients realize their business goals, connecting and engaging people in ways that benefit both the organization and its people.

Professional Experience

Before joining Trompenaars Hampden-Turner, Annemieke worked as a personnel officer in various large international, professional organizations. She has now been with the company for over ten years and currently works as a project consultant, working on and coordinating large consulting projects. Besides using her extensive experience in clarifying the scope, objectives and approaches for our consulting assignments, she also assists in summarizing findings from our interviews, structuring presentations and writing and editing reports for the benefit of our clients.

Her main areas of interest are post-merger integration and developing a culture of creativity and innovation within an organization. In addition, she has co-facilitated Dilemma Reconciliation sessions and other programs for our international clients. She has edited and translated many of the articles Fons Trompenaars’ wrote for Het Financieel Dagblad, which have been bundled in the book Did the Pedestrian Die?.


Annemieke has a Bachelor degree in Personnel & Organization from the Hogeschool van Amsterdam. and studied for a Masters degree in Culture, Organization and Management at the Vrije Universiteit of Amsterdam. She is a native Dutch speaker, fluent in English and has a good command of German and French.

RSS the THT Blog